Analytics & Insights Analyst

Responsibilities:

• Applies subject matter expertise in customer loyalty, marketing analytics and technical aptitude across the AMRP analytics stack
• Contribute to all phases of campaign management (ideation, planning, targeting, measurement, recommendation) with a focus in pre-analysis and post-analysis
• Work collaboratively with internal business partners to clearly define analysis / campaign scope, objectives, targeting & measurement strategy for marketing initiatives
• Conduct timely customer analysis and campaign measurement to identify opportunities for clients to maximize the use of AIR MILES Reward Program to drive incremental sales
• Present analysis results and recommendations in business language in different forums/meetings
• Develop and maintain automated dashboards and reporting solutions
• Automate and make process and tool improvement suggestions to drive operational efficiency

Skills:

• Bachelor's degree, preferably in any of the following: Statistics, Commerce, Economics, Computer Science, Engineering, Math
• Demonstrated understanding of loyalty marketing, customer segmentation, campaign management & predictive modeling concepts
• 1-3 years of customer analysis / insight delivery experience in a complex data-driven organization
• Hands-on proficient experience with SQL, Python, Databricks, Sigma and Tableau, or comparable tools/languages
• Expert in Microsoft Office (advanced Excel and PowerPoint)
• A strategic/analytical thinker who can link assigned tasks to the bigger picture
• Problem solving skills coupled with the "can do" attitude
• Strong organizational, time management and communication skills (verbal and written)

Benefits:

• 💼 Competitive salary
• 🌐 Full-time position
• 🏢 Onsite work arrangement

Qualifications:

• Bachelor's degree, preferably in any of the following: Statistics, Commerce, Economics, Computer Science, Engineering, Math
• Demonstrated understanding of loyalty marketing, customer segmentation, campaign management & predictive modeling concepts
• 1-3 years of customer analysis / insight delivery experience in a complex data-driven organization
• Hands-on proficient experience with SQL, Python, Databricks, Sigma and Tableau, or comparable tools/languages
• Expert in Microsoft Office (advanced Excel and PowerPoint)
• A strategic/analytical thinker who can link assigned tasks to the bigger picture
• Problem solving skills coupled with the "can do" attitude
• Strong organizational, time management and communication skills (verbal and written)